Theatre & Arts Marketing
From stage to screen, theatre marketing to attract audiences!
Creative campaigns for regional and national productions.
MVP Digital has a strong track record of working with regional theatre companies and societies. We deliver promotional and creative campaigns of all sizes to help boost ticket sales and create professional, West End-quality visuals that engage the local community and visitors from further afield.
We have partnered with well-known theatres like Kings Theatre Portsmouth, Theatre Royal Portsmouth, and Fareham Live. We have also supported community theatres by promoting a range of productions, including musicals, plays, cabaret shows, and award ceremonies.
Our recent campaign for Benchmark Musical Theatre’s production of Sister Act set a new standard for regional theatre promotion. This success has made us a trusted partner for regional productions, and we are now leading the campaign for Elf - The Musical at Theatre Royal Portsmouth.
Theatre marketing services we provided:
Campaign Management
We believe theatre show production does not balance solely on its performance to sell tickets successfully; it’s the reputation of the production company and theatre, and that reputation doesn’t rely solely on performances but on a mixture of elements, one of which is its marketing.
Even with a strong marketing campaign, promotion can fall flat, looking cheap and unprofessional, leading to low sales. There is only a small group of people who still purchase their tickets via the theatre box office; most buy theirs online, and this is where we come in.
We specialise in theatre marketing and ensure that not only are ticket sales successful, but your brand, show and cast are promoted to West End standards. Our marketing matches the success of West End and Broadway shows, and we adapt to production size, always leading with strategy.
You can trust MVP Digital to lead your campaign with professionalism and attention to detail. Our team not only works in the theatre but also lives in the theatre world as theatre enthusiasts, so we believe in our work because we are part of that demographic.
Video and Photography
MVP Digital are experienced in capturing video and photographic content of theatre productions, whether that's during a show to an audience, during a dress rehearsal, or while rehearsals are in session - we deliver professional, high-standard photography and video to promote your show. This content is often used for social media, website promotion, commercial advertising, print designs, and theatre displays.
Design and Content Creation
Every theatre show deserves top-quality production designs, and MVP Digital delivers exactly that. From souvenir theatre programmes, show posters, and flyers to OOH advertising, banners, and theatre displays, MVP Digital designs with your audience member in mind, combining strategy and creative design to deliver designs made to sell tickets and create excitement!
Theatre Videography
Theatre Photography
