Create Spaces
From blueprint to screen, creative marketing for homes
Content strategy for interior design and construction
Create Spaces and MVP Digital’s partnership was born in the early chapters of our story. Create Spaces first got in touch for video support, which quickly grew into monthly marketing support, which included video production, photography, and social media content and management. Over a few years, we saw Create Spaces grow into a leading interior design and construction brand in Horsham, build an engaged online community, and establish a brand customers could trust through curated content that educates and engages viewers in the world of interior design and construction. Sadly, the Create Spaces team has disbanded to pursue other ventures, but we are proud of our work and what we achieved.
Marketing support in Horsham
Social Media Management
Create Spaces’ social media management was taken over by our team for an extended period, including content strategy, content calendars, content creation, brand management, community engagement, and optimising their channels for reach and brand exposure.
We worked closely with Elizabeth and Georgie to ensure we balanced UGC with authentic, expert content. Hence, consumers had a balance of corporate and genuine content that didn't feel too sales-driven; it was more community-driven.
Content Strategy
We worked closely with the founders and team at Create Spaces to develop a content strategy that leads with purpose rather than unquestioningly sharing content in hopes of it hitting. As a new brand, this meant understanding their competitors, industry standards, and their target demographic, and translating that into their content.
From short-form reels showcasing their projects and luxury interior photography to long-form educational videos that create engagement and help their potential customers understand their processes, qualifications, and what to expect when working with Create Spaces.
The aim was to establish a trusted online brand in an industry that often has strained relationships with builders and external contractors. They were to set a standard that allowed them to stand out among their competitors and lead by example, which often attracted new clients and leads and drew positive comments on their online presence.
Video & Photography
Video is what brought us to Create Spaces, who initially wanted a video introducing their new office, a Grade 2-listed building in Horsham called Warnham Mill. They were renovating the building to showcase its rich history while also making it usable for Create Spaces to represent their luxury interior design and large-scale construction projects.
From the initial first video, it grew into various project videos, commercial adverts, social media content, from long-form YouTube videos to short-form reels, we grew their content and allowed it to tell their story. We also provided interior design photography, project photography and corporate photography to elevate their website, socials and printed materials.